Air Series. Lightness. Elevated.
Role: Art Direction, Creative Concept, Graphic Design (2024)
For the launch of the new Air series from Horizn Studios, we wanted to create a simple yet impactful animation that highlights the product's USP — its extraordinary
lightness. To bring this concept to life, we collaborated with the design studio Superdesigners. I oversaw the entire project, from conceptualization to final execution, across various platforms, including web, print, and social media.
With the Air series, Horizn Studios continues pushing the boundaries of travel. Each detail was designed and engineered with rigorous determination to combine an ultra-light and durable product. With Air, the bar got set higher. That’s how the Air series is ultra-light, without compromising on performance.
Horizn Studios Flagship Store Berlin Window Design
Credits
Animation Superdesigners
Copy Clara von Heintze